Can you survive without social media?

The ONS reports that small employers (10-49 employees ) are less likely, by a factor of almost three to one, to use social media to exchange views opinion and knowledge within their business . They are half as likely to use social media in the first place as large employers ( those with >1,000 employees). […]

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Make more profit with a better brand

Choosing our consumer purchases on brands, Samsung, Apple, Asda, Waitrose is familiar. But choosing an employer by brand is increasingly important to job applicants. Recognising the change in that buyer-seller relationship can reduce recruitment costs and help you acquire more productive employees. Recent research reveals that having a poor employer brand means the need to […]

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